This Privacy Notice for California Residents ("Privacy Notice") supplements the information contained in the Covered Life Link Privacy Policy (the "Privacy Policy") made available on the website located at https://coveredlifelink.com/privacy (the "Site"). The Site is owned and operated by Covered Life Link ("Company," "we," "us" or "our"). This Privacy Notice applies solely to residents of the State of California ("CA Consumer"). We adopt this Privacy Notice in compliance with the California Consumer Privacy Act ("CCPA"). Any terms defined in the CCPA have the same meaning when used in this Privacy Notice. CA Consumers with disabilities who wish to access this Privacy Notice in an alternative format can contact us by:

• Email: support@coveredlifelink.com

• Mail: Cypress Media Group d/b/a Covered Life Link, 84 La Verne Ave, Ventura, CA 93003

Categories of Information We Collect

We collect "personal information" that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked to a particular CA Consumer or device. In the past 12 months, we have collected the following categories:

1. Identifiers
Real name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, telephone number, or other similar identifiers.

2. Personal Information
Name, signature, Social Security number, physical characteristics or description, postal address, telephone number, passport or driver's license number, insurance policy number, education, employment history, bank or credit card number, medical or health insurance information, and other financial information.

3. Protected Classification & Demographics
Age (40+), race, color, ancestry, national origin, citizenship, religion/creed, marital status, medical or mental disability, sex (including gender identity/expression, pregnancy), sexual orientation, veteran/military status, genetic or familial genetic information.

4. Commercial Information
Records of personal property, products/services purchased, or other purchasing or consuming histories and tendencies.

5. Internet or Similar Network Activity
Browsing history, search history, interaction with a website/application/advertisement.

6. Inferences from Personal Information
Profile reflecting preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

7. Sensitive Personal Information
Social Security number, driver's license/state ID/passport number, account login credentials, financial account numbers with security codes, precise geolocation, racial/ethnic origin, religious/philosophical beliefs, union membership, contents of mail/emails/texts, genetic data.

Exclusions

Personal information does not include:

• Publicly available government records

• Lawfully public consumer or media disclosures without privacy limitations

• De-identified or aggregated consumer data

• Information excluded from CCPA/CPRA scope (e.g., HIPAA/CMIA-covered medical data, FCRA/GLBA/FIPA-covered financial data)

Sources of Personal Information

• Directly from CA Consumers via contact forms, applications, registrations.

• Indirectly from CA Consumers during provision of products/services.

• Automatically on the Site (e.g., browser type, IP, OS, ISP, analytics).

• Third parties (e.g., mail houses, data-enhancement vendors, analytics/marketing partners).

Retention of Personal & Sensitive Information

We retain personal information for the maximum period permitted by law. We may consider:

• Date of collection

• Frequency and recency of consumer interactions

• Completion of the collection purpose

Use of Personal Information

We may use or disclose your personal information to:

• Fulfill the reason it was provided (e.g., process a service request)

• Provide requested products/services

• Create, maintain, customize, secure your account

• Send marketing communications (email, direct mail, telemarketing)

• Deliver relevant Site content and measure ad effectiveness

• Enforce contracts and Terms & Conditions

• Improve the Site and its contents

• Provide customer service and respond to inquiries

• Conduct testing, research, analysis, and product development

• Protect rights, property, or safety of Company, clients, or others

• Comply with legal obligations and respond to law enforcement requests

• Facilitate corporate transactions (mergers, sales of assets, etc.)

We will not use your information for materially different purposes without notice.

Sharing Personal Information

Subject to your opt-out rights, we may share, rent, or sell your personal information:

• With Affiliates (excluding Sensitive Personal Information)

• With Service Providers under confidentiality agreements

• With Providers of the products/services featured on the Site

• With Marketing Purchasers (e.g., direct mail, email, telemarketing firms)

• With Your Authorized Parties when you direct us

• For Business Purposes (as listed above)

We do not knowingly collect or sell the personal information of minors under 18.

Your CCPA Rights & How to Exercise Them

California residents may exercise the following rights. We respond within 15 business days and in no event later than 45 calendar days (or up to 90 days with notice):

1. Opt-Out of Sale/Sharing

• Submit our Do Not Sell or Share My Personal Information form

• Email: support@coveredlifelink.com

• Mail: Cypress Media Group d/b/a Covered Life Link, 84 La Verne Ave, Ventura, CA 93003

2. Limit Use of Sensitive Information
Request that we only use your Sensitive Personal Information for:

1. Services you've requested

2. Security/integrity purposes

3. Short-term, non-profiled advertising

4. Performing services on our behalf

5. Verifying/improving our products/services

3. Access & Data Portability
Request a disclosure of:

• Categories/sources of collected information

• Business/marketing purposes

• Third-party recipients

• Specific pieces of personal information

4. Correction
Request correction of inaccurate personal or sensitive information.

5. Deletion
Request deletion of personal and/or sensitive personal information, subject to legal exceptions.

6. Non-Discrimination
You will not be denied goods/services or charged different prices for exercising your rights.

Verifiable Requests

• Max two requests per 12 months

• Provide sufficient info to verify identity or authorized agent status

• No fee unless request is excessive or repetitive

Authorized Agents

Only you or your registered agent may act on your behalf; we may verify authorization.

Response Timing & Format

• Response Window: 45 days (possible 90-day extension with notice)

• Format: Your choice of mail or electronic delivery

• Coverage: Past 12 months of data collection

• Fees: None unless request is excessive or repetitive

Preference Signals

We honor Global Privacy Control (GPC) and other preference signals as valid opt-out requests.

Changes to This Notice

We may amend this Privacy Notice at any time. We'll notify you by email or via a Site notice when changes occur.

Contact Information

For questions or to exercise your rights, contact us by:

• Email: support@coveredlifelink.com

• Mail: Cypress Media Group d/b/a Covered Life Link, 84 La Verne Ave, Ventura, CA 93003